OUR PHILOSOPHY
The best way to keep a tooth for life
is to avoid the treatment it does not need.
01 — WHY IT HAPPENS
Why over-treatment occurs
Dental treatment is hard to undo once it has begun. Even so, more treatment than necessary is often recommended in practice. Behind this lie structures that put revenue ahead of accurate diagnosis, appointments too short for a considered decision, and an imbalance of information that leaves patients unable to judge for themselves whether treatment is needed.
Within such a system, distinguishing necessary treatment from unnecessary treatment ultimately falls to the clinic.
02 — OUR PRINCIPLE
Enough time for each patient
We give each patient enough time. At the first consultation we assess the condition of your teeth accurately and explain why treatment is needed and how far it should go. Where there are several options, we compare them with you.
Even when this takes longer, our principle is to carry out only the treatment you understand and agree to.
Not a clinic that recommends ten treatments, but one that saves a single tooth.
03 — OUR PROMISE
The director's promise
- 01We recommend only the treatment you genuinely need.
- 02We explain the reasons and the process fully before treatment.
- 03We continue to check your condition regularly after treatment.
- 04Your dentist stays the same, from consultation through to treatment.